Iman crafts research-backed, progressive experiences for social good.
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co-authoring a healthier society

BUILDING DIGITAL EXPERIENCES THAT FEEL GOOD    &     DO GOOD

___________I’m Iman. For 10 years, I’ve crafted digital experiences  with companies that break the internet and leave it healthier, kinder, and more inclusive.

as a hybrid

experience strategist
ux writer
researcher
creative technologist
interaction designer
visual designer

___________I've built my skillset in big tech orgs (Cisco, Epic Games, Shutterstock), all the way to seed and series A start-ups over the last decade.

QUANT + QUAL RESEARCH
CONCEPT DEVELOPMENT
UX DESIGN
UI DESIGN
Prototyping
Usability testing

___________Most recently, I’ve owned end-to-end user experience at a mental wellness start-up in NYC, as Head of Experience Design. In 4 months, my strategic insight, empathetic design practices and visual chops led to:

0
drop in cost-per-trial
0
paywall conversion rate *company’s highest, ever
0
boost in
paid sign-ups
TESTIMONIALS

"The way in which you translated feelings, emotions, hard-to-describe human experiences into a functional app that people feel seen in, understood by, and connected to is a gift I can never thank you enough for.

Your work has moved me, it has moved other team members, it has moved members, and it will continue to impact and move members for months and years to come. You have a remarkable talent, any person who touches your work is lucky.

And on culture, the conversations you led amongst other employees and me personally have made us all better—as creators of Real, and as people in our own right. Thank you."

Ariela Safira
Founder + CEO,
Mental Wellness Tech
1 / 6

"Iman is fantastic to work with. Her thoughtfulness and passion for making beautiful and delightful productions shine brightly through her designs. She is wonderful to collaborate with, clearly communicating both when explaining high level vision and when providing clarification about small details. When faced with unforeseen bugs or technical constraints, she has an expert sense for when to make a quick decision, and when to pause and give more thought to the problem. Iman makes the people she works with and the products they work on better. Any team she is a part of is lucky to have her."

Sam Doyle
Senior Software Engineer,
Health Tech
2 / 6

"I’ve had the privilege of working with Iman for the last 2 years. Her exceptional contributions to Real’s product are a reflection of both her expertise in UX/UI design and her strong commitment to realizing our company’s mission. Her superpowers — member advocacy, high polish presentation, strong communication, relationship building, growth mindset. Any team would be incredibly lucky to bring her on board."

Hanna Tyson
Staff Product Manager,
Coaching Tech
3 / 6

"In just a 30-minute review, Iman drastically improved the users' experience and gave me valuable insight into improving the UI. Her knowledge and expertise are evident, making trusting her with my business easy."

Tony King
Founder + CEO,
Online Dating
4 / 6

"Iman is one of my favorite experience designers. Her unfailing user empathy and ability to grasp the big picture and goals make her a powerful partner in thinking through any complex user experience."

Jeremy Pippin
Product VP @ QuillBot
5 / 6

“I had the privilege of working with Iman on my business idea. Her insights were invaluable.”

Jess Cornejo Flores
Founder + CEO,

Eco-sustainability
6 / 6
PROGRESSIVE INTERNET SPACES: A SERIES

______If you’ve got a progressive, caring and earnest business 
and are building conscious tech / a whole movement for good...